That’s the message handed to Royal Dutch Shell in the form of their fine for spilling oil in the Niger Delta – only 10% of their spillage will be counted :-
People won’t be moved. There’s no use hoping for an outpouring of charitable giving and energetic aid organisation – the world is suffering too many ongoing parallel disasters to be able to scramble effectively for this – the biggest ever (probably).
A similar situation exists with Climate Change policy, or rather the incredible inertia against taking the obvious first steps towards meaningful Carbon Dioxide emissions reductions.
People are too busy with their Facebook, their Twitter, their own personal financial nemeses (is that the plural of “nemesis”, really ?) to be able to form a coherent “movement”, as Bill McKibben, Al Gore and others wish us to mobilise into :-
“Why has extreme weather failed to heat up climate debate? The world is experiencing the hottest weather on record but politicians have failed to respond. They need a wake-up call…”