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David Mitchell Curbs Enthusiasm

PLEASE IGNORE THE ADVERTISEMENT AT THE START OF THIS VIDEO. Video Credit : The Guardian

It’s great to see David Mitchell tucking into a big bite of the “Voluntary Behaviour Change” posse’s pie.

Let’s be honest : nobody wants to stop consuming and burning, but we’re going to have to if the Big Energy companies don’t change the way they provide us with power and fuel.

Yes, guilt is so old-fashioned. You can’t tell the public to change their consumption behaviour, trying to make them feel personally responsible for Climate Change, whilst still providing them with environmentally damaging products.

All electricity should be Renewable, all heating systems Carbon-neutral, all manufactured products Low Carbon.

Until that day, governments will continue to hire Public Relations consultants to convince the public to make different choices, and continue to fail to make any converts.

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Voluntary Behaviour Change Failure

Image Credit : The Climate Change Committee

The Economic Recession has had a clear impact on the rate of British Carbon Dioxide Emissions.

However, peoples’ individual behaviour change has not been an additional factor :-

https://www.statistics.gov.uk/StatBase/Product.asp?vlnk=13675

Hat tip goes to Paul Mobbs for his note :-

“Have a look at Chapter 11/Chapter 12 for some eco-gems — e.g. “Domestic energy consumption for lighting and electrical appliances in the UK between 1970 and 2007 increased by 155 per cent…”Between 1989–91 and 2008, the proportion of children in Great Britain of
primary school age travelling to school by car rose steadily, from 27 per cent to 43 per cent…”

Asking people to curb their energy enthusiasm simply isn’t working.

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Bait & Switch Behaviour Changeling Big Picture Climate Change Pet Peeves Social Change Voluntary Behaviour Change

Anthony Giddens : Blaming Consumers

Anthony Giddens, as a “key architect of New Labour”, disappointingly brings to the table a less than razor-sharp understanding of what is responsible for Global Warming Pollution.

He seems to be content to be cynical about the Consumers in the Free Market Economy, without questioning the role of the Producers of the Energy and goods consumed.